@smithsonian_africanart
Explore Education CreatorsWhere anyone can learn about the arts, histories and cultures of Africa. Legal: s.si.edu/legal
National Museum of African Art runs a verified Art brand account with 49.6K followers on Instagram. National Museum of African Art has shared 1,994 posts to date, currently around 1 post a week. Engagement runs at 0.38%, or about 185 likes and 1 comments per post.
Smithsonian_africanart is an Art account whose 1,994 posts have grown a following of 49.6K on Instagram.
Compared with 16,888 other Art accounts with 10K–100K followers in the InstME index, Smithsonian_africanart's 0.38% engagement rate is in the bottom quarter (median: 1.88%).
One comment lands for every 130 likes, which reads as an audience that mostly engages through likes.
Smithsonian_africanart maintains a rhythm of about one post per week.
Estimated sponsored-post value
$170–$320
Based on 49.6K followers and a 0.38% engagement rate, a single sponsored post by Smithsonian_africanart is worth an estimated $170–$320. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
| Metric | Smithsonian_africanart | Cohort median |
|---|---|---|
| Engagement rate | 0.38% | 1.88% |
| Average likes | 185 | 419 |
| Average comments | 1 | 25 |
| Posts per week | 1.09 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
National Museum of African Art is a verified art brand on Instagram, with 49.6K followers.
National Museum of African Art posts on Instagram as @smithsonian_africanart.
National Museum of African Art has 49,580 followers on Instagram (49.6K) as of Jul 14, 2026.
National Museum of African Art's engagement rate is 0.38%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.88%) for Art accounts with 10K–100K followers in the InstME index.
Posts by National Museum of African Art average 185 likes and 1 comments.
National Museum of African Art posts about 1 time per week on average.
National Museum of African Art is registered as a business account on Instagram and is verified.
National Museum of African Art is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 1,994 posts.
Total Posts
1,994
Avg Comments
1
Engagement
0.42%
Yes. National Museum of African Art carries the blue verified badge on Instagram.
A sponsored post from National Museum of African Art is estimated at $170 to $320. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
