Fundadora SillaVerde. Consultora artesanía y diseño. Directora revista La Malpensante Moda. Creadora de espacios y relatos. @casamalpensante_ 🇳🇱 🇨🇴 🇪🇸
Outreach This Creator For FreeRocio Arias Hofman is a Home & DIY brand on Instagram based in Spain, tracked in the InstME index with 35.1K followers. To date Rocio Arias Hofman has posted 10,495 times, currently around 6 posts a week. Engagement runs at 0.21%, or about 70 likes and 3 comments per post.
Counting 35.1K followers and 10,495 posts, Sillaverde sits in the InstME index as a Home & DIY account.
Benchmarked against 1,345 Home & DIY accounts with 10K–100K followers, Sillaverde posts a 0.21% engagement rate that is in the bottom quarter (median: 0.75%).
One comment lands for every 22 likes, which reads as a healthy amount of conversation.
Posting frequency for Sillaverde sits at about 6 posts per week.
Sillaverde comes in at 70/100 for audience quality, with 25% of followers estimated low-quality or inactive, a solid result.
Estimated sponsored-post value
$120–$230
Based on 35.1K followers and a 0.21% engagement rate, a single sponsored post by Sillaverde is worth an estimated $120–$230. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Sillaverde | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 0.75% |
| Average likes | 70 | 200 |
| Average comments | 3 | 9 |
| Posts per week | 5.51 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Sillaverde | Cohort median |
|---|---|---|
| Engagement rate | 0.21% | 1.31% |
| Average likes | 70 | 305 |
| Average comments | 3 | 16 |
| Posts per week | 5.51 | 0.79 |
Median values from 1,042 accounts in Spain with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Rocio Arias Hofman is a home & diy brand based in Spain on Instagram, with 35.1K followers.
Rocio Arias Hofman posts on Instagram as @sillaverde.
Rocio Arias Hofman has 35,137 followers on Instagram (35.1K) as of Jul 10, 2026.
Rocio Arias Hofman's engagement rate is 0.21%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Rocio Arias Hofman average 70 likes and 3 comments.
Rocio Arias Hofman posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 25% of Rocio Arias Hofman's followers are low-quality or inactive, giving an audience-quality score of 70/100.
Total Posts
10,495
Avg Comments
3
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Spain, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
40K
Engagement
0.15%
Rocio Arias Hofman is registered as a business account on Instagram.
Rocio Arias Hofman is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 10,495 posts.
Rocio Arias Hofman's profile places the account in Spain. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Rocio Arias Hofman is estimated at $120 to $230. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
