Italian Interior Design Brand Gallery: Milan • Factory: Italy Bespoke pieces for Designers & Collectors
Followers
71.7K
Following
6.4K
Total Posts
Engagement Rate
0.23%
Avg Likes
158
Avg Comments
Serafini is a verified Home & DIY brand on Instagram based in Italy, tracked in the InstME index with 71.7K followers. To date Serafini has posted 1,889 times, currently around 1 post a week. Typical posts draw 158 likes and 4 comments, putting engagement at 0.23%.
As a Home & DIY account, Serafini reaches 71.7K followers on Instagram across 1,889 published posts.
Serafini's 0.23% engagement rate is below the median of 0.75% among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 40 likes, pointing to a healthy amount of conversation.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$250–$470
Based on 71.7K followers and a 0.23% engagement rate, a single sponsored post by Serafini is worth an estimated $250–$470. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in Italy, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Serafini | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 0.75% |
| Average likes | 158 | 200 |
| Average comments | 4 | 9 |
| Posts per week | 1.09 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Serafini | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 1.08% |
| Average likes | 158 | 255 |
| Average comments | 4 | 11 |
| Posts per week | 1.09 | 0.89 |
Median values from 1,369 accounts in Italy with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Serafini is a verified home & diy brand based in Italy on Instagram, with 71.7K followers.
Serafini has 71,716 followers on Instagram (71.7K) as of Jul 14, 2026.
Serafini's engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Serafini average 158 likes and 4 comments.
Serafini posts about 1 time per week on average.
Serafini is registered as a business account on Instagram and is verified.
Serafini is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,889 posts.
Serafini's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Serafini carries the blue verified badge on Instagram.
1,889
4
Posts / Week
1.09
Growth Score
4.6 / 100
Follower Ratio
11.2×
Engagement
0.47%
A sponsored post from Serafini is estimated at $250 to $470. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.