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Followers
20.9K
Following
1.2K
Total Posts
Engagement Rate
1.15%
Avg Likes
228
Avg Comments
Scarlet Honolulu is a verified Home & DIY brand based in United States, with 20.9K followers on Instagram. The account has published 4,539 posts, currently around 1 post a week. Posts average 228 likes and 12 comments, an engagement rate of 1.15%.
Tracked in the InstME index, Scarlethnl is a Home & DIY account with 20.9K followers and a back catalogue of 4,539 posts.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Scarlethnl's 1.15% engagement rate lands above the median of 0.75%.
Followers leave about one comment for every 19 likes, an unusually discussion-heavy audience.
Over recent weeks, Scarlethnl has published about one post per week.
Estimated sponsored-post value
$84–$160
Based on 20.9K followers and a 1.15% engagement rate, a single sponsored post by Scarlethnl is worth an estimated $84–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Scarlethnl | Cohort median |
|---|---|---|
| Engagement rate | 1.15% | 0.75% |
| Average likes | 228 | 200 |
| Average comments | 12 | 9 |
| Posts per week | 1.34 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Scarlethnl | Cohort median |
|---|---|---|
| Engagement rate | 1.15% | 0.55% |
| Average likes | 228 | 132 |
| Average comments | 12 | 7 |
| Posts per week | 1.34 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Scarlet Honolulu is a verified home & diy brand based in United States on Instagram, with 20.9K followers.
Scarlet Honolulu posts on Instagram as @scarlethnl.
Scarlet Honolulu has 20,906 followers on Instagram (20.9K) as of Jul 16, 2026.
Scarlet Honolulu's engagement rate is 1.15%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Scarlet Honolulu average 228 likes and 12 comments.
Scarlet Honolulu posts about 1 time per week on average.
Scarlet Honolulu is registered as a business account on Instagram and is verified.
Scarlet Honolulu is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 4,539 posts.
Scarlet Honolulu's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
4,539
12
Posts / Week
1.34
Growth Score
23 / 100
Follower Ratio
17.6×
Engagement
0.93%
Yes. Scarlet Honolulu carries the blue verified badge on Instagram.
A sponsored post from Scarlet Honolulu is estimated at $84 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
