Grand Slam winner
Outreach This Creator For FreeRORY runs a verified Fitness creator account with 4M followers on Instagram. RORY has shared 778 posts to date, currently less than one post a week. Typical posts draw 42,482 likes and 316 comments, putting engagement at 1.08%.
Counting 4M followers and 778 posts, Rorymcilroy sits in the InstME index as a Fitness account.
Benchmarked against 577 Fitness accounts with over 1M followers, Rorymcilroy posts a 1.08% engagement rate that is below the median of 2.02%.
Followers weigh in with a comment about every 135 likes, an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
With 4M followers but only 440 accounts followed back, Rorymcilroy shows the ratio of a well-established account.
Estimated sponsored-post value
$15,000–$28,000
Based on 4M followers and a 1.08% engagement rate, a single sponsored post by Rorymcilroy is worth an estimated $15,000–$28,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
| Metric | Rorymcilroy | Cohort median |
|---|---|---|
| Engagement rate | 1.08% | 2.02% |
| Average likes | 42,482 | 43,482 |
| Average comments | 316 | 547 |
| Posts per week | 0.66 | 0.42 |
Median values from 577 Fitness accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 27, 2026
RORY is a verified fitness creator on Instagram, with 4M followers.
RORY posts on Instagram as @rorymcilroy.
RORY has 3,959,471 followers on Instagram (4M) as of Aug 27, 2026.
RORY's engagement rate is 1.08%, calculated from average likes and comments per post relative to followers. That is below the median of 2.02% for Fitness accounts with over 1M followers in the InstME index.
Posts by RORY average 42,482 likes and 316 comments.
RORY posts less than once a week on average.
RORY is registered as a creator account on Instagram and is verified.
RORY is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 778 posts.
Yes. RORY carries the blue verified badge on Instagram.
A sponsored post from RORY is estimated at $15,000 to $28,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
778
Avg Comments
316
Engagement
4.4%