The official Instagram account of Rhino Rack Australia. #rhinorack #MakeSpaceForAdventure
Outreach This Creator For FreeRhino-Rack AU is an Automotive brand based in Australia. The account has built 75K followers on Instagram. The account has published 2,811 posts, currently around 2 posts a week. Engagement runs at 5.37%, or about 4,016 likes and 11 comments per post.
Counting 75K followers and 2,811 posts, Rhinorackau sits in the InstME index as an Automotive account.
Compared with 3,742 other Automotive accounts with 10K–100K followers in the InstME index, Rhinorackau's 5.37% engagement rate is in the top quarter (median: 1.3%).
The comment-to-like ratio works out to one comment per 371 likes, pointing to an audience that mostly engages through likes.
Lately Rhinorackau has been publishing about 2 posts per week.
At 94/100 on audience quality, Rhinorackau carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$1,100–$2,000
Based on 75K followers and a 5.37% engagement rate, a single sponsored post by Rhinorackau is worth an estimated $1,100–$2,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Rhinorackau | Cohort median |
|---|---|---|
| Engagement rate | 5.37% | 1.3% |
| Average likes | 4,016 | 330 |
| Average comments | 11 | 12 |
| Posts per week | 2.2 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rhinorackau | Cohort median |
|---|---|---|
| Engagement rate | 5.37% | 0.94% |
| Average likes | 4,016 | 218 |
| Average comments | 11 | 8 |
| Posts per week | 2.2 | 1.65 |
Median values from 64 Automotive accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Rhino-Rack AU is a automotive brand based in Australia on Instagram, with 75K followers.
Rhino-Rack AU posts on Instagram as @rhinorackau.
Rhino-Rack AU has 75,031 followers on Instagram (75K) as of Jul 10, 2026.
Rhino-Rack AU's engagement rate is 5.37%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.3%) for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Rhino-Rack AU average 4,016 likes and 11 comments.
Rhino-Rack AU posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Rhino-Rack AU's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
2,811
Avg Comments
11
Predominantly men · mostly 18–34
Typical for Automotive creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
84.8K
Engagement
0.63%
Rhino-Rack AU is registered as a business account on Instagram.
Rhino-Rack AU is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 2,811 posts.
Rhino-Rack AU's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Rhino-Rack AU is estimated at $1,100 to $2,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.