Followers
2.5K
Following
257
Total Posts
Engagement Rate
6.48%
Avg Likes
143
Avg Comments
Reid Willis runs a business account account with 2.5K followers on Instagram. To date Reid Willis has posted 82 times, currently less than one post a week. Engagement runs at 6.48%, or about 143 likes and 18 comments per post.
Reid_willis is a business account whose 82 posts have grown a following of 2.5K on Instagram.
A 6.48% engagement rate leaves Reid_willis above the median compared with accounts with 1K–10K followers.
Roughly one in 8 likes comes with a comment, an unusually discussion-heavy audience.
Reid_willis's output runs to less than one post per week.
At 94/100 on audience quality, Reid_willis carries an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$35–$65
Based on 2.5K followers and a 6.48% engagement rate, a single sponsored post by Reid_willis is worth an estimated $35–$65. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Reid_willis | Cohort median |
|---|---|---|
| Engagement rate | 6.48% | 5.05% |
| Average likes | 143 | 127 |
| Average comments | 18 | 12 |
| Posts per week | 0.18 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Reid Willis is a Instagram brand on Instagram, with 2.5K followers.
Reid Willis posts on Instagram as @reid_willis.
Reid Willis has 2,487 followers on Instagram (2.5K) as of Jul 12, 2026.
Reid Willis's engagement rate is 6.48%, calculated from average likes and comments per post relative to followers.
Posts by Reid Willis average 143 likes and 18 comments.
Reid Willis posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Reid Willis's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Reid Willis is registered as a business account on Instagram.
A sponsored post from Reid Willis is estimated at $35 to $65. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
82
18
Posts / Week
0.18
Growth Score
100 / 100
ER Rank
Top 36%
Engagement
0.18%
