Each month @ReeseWitherspoon picks books she loves with a woman at the center of the story. July Pick: A Founding Mother 📖💛
Followers
3.2M
Following
599
Total Posts
Engagement Rate
0.08%
Avg Likes
2,476
Avg Comments
Reaching 3.2M followers on Instagram, Reese’s Book Club is a verified Community brand. The account has published 4,908 posts, currently around 9 posts a week. Posts average 2,476 likes and 118 comments, an engagement rate of 0.08%.
Tracked in the InstME index, Reesesbookclub is a Community account with 3.2M followers and a back catalogue of 4,908 posts.
Posts by Reesesbookclub tend to gather 2,476 likes and 118 comments, about one interaction per 1,239 followers.
At one comment per 21 likes, the ratio points to a healthy amount of conversation.
In recent weeks Reesesbookclub has kept to about 9 posts per week, more than one per day.
Reesesbookclub keeps its following list short (599) relative to 3.2M followers, as established creators and brands tend to.
Estimated sponsored-post value
$11,000–$21,000
Based on 3.2M followers and a 0.08% engagement rate, a single sponsored post by Reesesbookclub is worth an estimated $11,000–$21,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Community
| Metric | Reesesbookclub | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.02% |
| Average likes | 2,476 | 25,711 |
| Average comments | 118 | 376 |
| Posts per week | 9.14 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Reese’s Book Club is a verified community brand on Instagram, with 3.2M followers.
Reese’s Book Club posts on Instagram as @reesesbookclub.
Reese’s Book Club has 3,214,047 followers on Instagram (3.2M) as of Jul 10, 2026.
Reese’s Book Club's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by Reese’s Book Club average 2,476 likes and 118 comments.
Reese’s Book Club posts about 9 times per week on average.
Reese’s Book Club is registered as a business account on Instagram and is verified.
Reese’s Book Club is categorized as a community account in the InstME index, based on the profile's bio and Instagram category across 4,908 posts.
Yes. Reese’s Book Club carries the blue verified badge on Instagram.
4,908
118
Posts / Week
9.14
Growth Score
1.6 / 100
Follower Ratio
5365.7×
Engagement
5.9%
A sponsored post from Reese’s Book Club is estimated at $11,000 to $21,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
