Official account of the Red Dot Award. In search of good design and innovation. Share your #RedDotMoment. 🎉
Outreach This Creator For FreeRed Dot Award runs a business account account with 126K followers on Instagram. Red Dot Award has shared 1,137 posts to date, currently around 2 posts a week. Engagement runs at 0.76%, or about 953 likes and 2 comments per post.
Reddotdesignaward is a business account on Instagram with 126K followers and 1,137 published posts.
A 0.76% engagement rate leaves Reddotdesignaward below the median compared with accounts with 100K–1M followers.
Roughly one in 521 likes comes with a comment, an audience that mostly engages through likes.
Lately Reddotdesignaward has been publishing about 2 posts per week.
Audience-quality analysis puts Reddotdesignaward at 82/100; roughly 15% of followers look low-quality or inactive, a strong signal of genuine reach.
With 126K followers but only 600 accounts followed back, Reddotdesignaward shows the ratio of a well-established account.
Estimated sponsored-post value
$440–$820
Based on 126K followers and a 0.76% engagement rate, a single sponsored post by Reddotdesignaward is worth an estimated $440–$820. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Reddotdesignaward | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 1.25% |
| Average likes | 953 | 2,985 |
| Average comments | 2 | 73 |
| Posts per week | 2.04 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Red Dot Award is a Instagram brand on Instagram, with 126K followers.
Red Dot Award posts on Instagram as @reddotdesignaward.
Red Dot Award has 125,962 followers on Instagram (126K) as of Jul 10, 2026.
Red Dot Award's engagement rate is 0.76%, calculated from average likes and comments per post relative to followers.
Posts by Red Dot Award average 953 likes and 2 comments.
Red Dot Award posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 15% of Red Dot Award's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Red Dot Award is registered as a business account on Instagram.
Total Posts
1,137
Avg Comments
2
377K
Engagement
0.69%
A sponsored post from Red Dot Award is estimated at $440 to $820. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.