The free newsletter that keeps you up-to-date on the world of real estate. Powered by @jamesbondst and @davidbondst An company
The Blueprint is a Media/news company brand, with 6.9K followers on Instagram. The account has published 330 posts, currently around 1 post a week. Engagement runs at 1.09%, or about 69 likes and 6 comments per post.
Readtheblueprint shows up in the InstME index as a Media/news company account, 6.9K followers, 330 posts.
Posts by Readtheblueprint tend to gather 69 likes and 6 comments, about one interaction per 92 followers.
At one comment per 11 likes, the ratio points to an unusually discussion-heavy audience.
Readtheblueprint keeps a posting cadence of about one post per week.
Estimated sponsored-post value
$26–$49
Based on 6.9K followers and a 1.09% engagement rate, a single sponsored post by Readtheblueprint is worth an estimated $26–$49. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Media/news company
| Metric | Readtheblueprint | Cohort median |
|---|---|---|
| Engagement rate | 1.09% | 5.05% |
| Average likes | 69 | 127 |
| Average comments | 6 | 12 |
| Posts per week | 1.4 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Aug 25, 2026
The Blueprint is a media/news company brand on Instagram, with 6.9K followers.
The Blueprint posts on Instagram as @readtheblueprint.
The Blueprint has 6,880 followers on Instagram (6.9K) as of Aug 25, 2026.
The Blueprint's engagement rate is 1.09%, calculated from average likes and comments per post relative to followers.
Posts by The Blueprint average 69 likes and 6 comments.
The Blueprint posts about 1 time per week on average.
The Blueprint is registered as a business account on Instagram.
The Blueprint is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 330 posts.
Total Posts
330
Avg Comments
6
Engagement
0.15%
A sponsored post from The Blueprint is estimated at $26 to $49. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
