Programmi originali e il meglio delle produzioni #Rai per gli italiani che vivono in America, Asia, Australia, Africa ed Europa 🌍🌎🌏
Outreach This Creator For FreeFollowers
138.5K
Following
181
Total Posts
Engagement Rate
2.12%
Avg Likes
2,704
Avg Comments
Reaching 138.5K followers on Instagram, Rai Italia is a business account based in Italy. The account has published 9,163 posts, currently around 27 posts a week. Posts average 2,704 likes and 225 comments, an engagement rate of 2.12%.
Rai_it operates a business account on Instagram, pairing 138.5K followers with 9,163 posts.
For accounts with 100K–1M followers, Rai_it's 2.12% engagement rate reads as above the median in the InstME index.
For roughly every 12 likes there is one comment, an unusually discussion-heavy audience.
In recent weeks Rai_it has kept to about 27 posts per week, more than one per day.
Quality checks give Rai_it 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Rai_it keeps its following list short (181) relative to 138.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,000–$1,900
Based on 138.5K followers and a 2.12% engagement rate, a single sponsored post by Rai_it is worth an estimated $1,000–$1,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Rai_it | Cohort median |
|---|---|---|
| Engagement rate | 2.12% | 1.25% |
| Average likes | 2,704 | 2,985 |
| Average comments | 225 | 73 |
| Posts per week | 27.11 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Rai_it | Cohort median |
|---|---|---|
| Engagement rate | 2.12% | 0.73% |
| Average likes | 2,704 | 1,582 |
| Average comments | 225 | 38 |
| Posts per week | 27.11 | 1.26 |
Median values from 379 accounts in Italy with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Rai Italia is a Instagram brand based in Italy on Instagram, with 138.5K followers.
Rai Italia posts on Instagram as @rai_it.
Rai Italia has 138,475 followers on Instagram (138.5K) as of Jul 16, 2026.
Rai Italia's engagement rate is 2.12%, calculated from average likes and comments per post relative to followers.
Posts by Rai Italia average 2,704 likes and 225 comments.
Rai Italia posts about 27 times per week on average.
InstME's audience-quality analysis estimates about 5% of Rai Italia's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Rai Italia is registered as a business account on Instagram.
Rai Italia's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
9,163
225
Posts / Week
27.11
Growth Score
42.4 / 100
ER Rank
Top 37%
Engagement
0.44%
A sponsored post from Rai Italia is estimated at $1,000 to $1,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
