Promontory is a winegrowing endeavor founded by the Harlan family, hidden among the southwestern borderlands of Oakville in the Napa Valley
Reaching 16.1K followers on Instagram, Promontory is a verified Vinos/licores brand based in United States. To date Promontory has posted 77 times, currently less than one post a week. Posts average 288 likes and 6 comments, an engagement rate of 1.82%.
Promontorywine operates a Vinos/licores account on Instagram, pairing 16.1K followers with 77 posts.
For accounts with 10K–100K followers, Promontorywine's 1.82% engagement rate reads as above the median in the InstME index.
At one comment per 48 likes, the ratio points to a healthy amount of conversation.
Video posts from Promontorywine average 517.2 views.
Promontorywine currently publishes less than one post per week.
InstME estimates 0% of Promontorywine's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Estimated sponsored-post value
$100–$190
Based on 16.1K followers and a 1.82% engagement rate, a single sponsored post by Promontorywine is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Vinos/licores
| Metric | Promontorywine | Cohort median |
|---|---|---|
| Engagement rate | 1.82% | 1.45% |
| Average likes | 288 | 339 |
| Average comments | 6 | 18 |
| Posts per week | 0.33 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Promontorywine | Cohort median |
|---|---|---|
| Engagement rate | 1.82% | 0.9% |
| Average likes | 288 | 193 |
| Average comments | 6 | 10 |
| Posts per week | 0.33 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 8, 2026
Promontory is a verified vinos/licores brand based in United States on Instagram, with 16.1K followers.
Promontory posts on Instagram as @promontorywine.
Promontory has 16,139 followers on Instagram (16.1K) as of Apr 8, 2026.
Promontory's engagement rate is 1.82%, calculated from average likes and comments per post relative to followers.
Posts by Promontory average 288 likes and 6 comments.
Promontory posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Promontory's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Promontory is registered as a business account on Instagram and is verified.
Promontory is categorized as a vinos/licores account in the InstME index, based on the profile's bio and Instagram category across 77 posts.
Total Posts
77
Avg Comments
6
3.5K
Engagement
1.31%
Promontory's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Promontory carries the blue verified badge on Instagram.
A sponsored post from Promontory is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
