Followers
10.3K
Following
523
Total Posts
Engagement Rate
2.11%
Avg Likes
211
Avg Comments
ppl is a Local service creator, with 10.3K followers on Instagram. ppl has shared 34 posts to date, currently less than one post a week. Posts average 211 likes and 5 comments, an engagement rate of 2.11%.
On Instagram, Pplnyc runs a Local service account that has published 34 posts and gathered 10.3K followers.
A post from Pplnyc usually lands 211 likes and 5 comments, near one interaction for every 48 followers.
The like-to-comment split is roughly 46 to one, indicating a healthy amount of conversation.
In recent weeks Pplnyc has kept to less than one post per week.
Estimated sponsored-post value
$76–$140
Based on 10.3K followers and a 2.11% engagement rate, a single sponsored post by Pplnyc is worth an estimated $76–$140. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Local service
| Metric | Pplnyc | Cohort median |
|---|---|---|
| Engagement rate | 2.11% | 1.45% |
| Average likes | 211 | 339 |
| Average comments | 5 | 18 |
| Posts per week | 0.05 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
ppl is a local service creator on Instagram, with 10.3K followers.
ppl posts on Instagram as @pplnyc.
ppl has 10,257 followers on Instagram (10.3K) as of Jul 12, 2026.
ppl's engagement rate is 2.11%, calculated from average likes and comments per post relative to followers.
Posts by ppl average 211 likes and 5 comments.
ppl posts less than once a week on average.
ppl is registered as a creator account on Instagram.
ppl is categorized as a local service account in the InstME index, based on the profile's bio and Instagram category across 34 posts.
A sponsored post from ppl is estimated at $76 to $140. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
34
5
Posts / Week
0.05
Growth Score
42.2 / 100
Follower Ratio
19.6×
Engagement
4.41%
