Freelance writer/auto journalist ▪ @AJACanada member ▪ dweller ▪ Yata driver 🛞
Benjamin Yong is a verified Automotive creator based in Canada. The account has built 4.1K followers on Instagram. The account has published 801 posts, currently less than one post a week. Engagement runs at 0.22%, or about 9 likes and 0 comments per post.
Popuplights is an Automotive account whose 801 posts have grown a following of 4.1K on Instagram.
Compared with 3,607 other Automotive accounts with 1K–10K followers in the InstME index, Popuplights's 0.22% engagement rate is in the bottom quarter (median: 4.66%).
Popuplights maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$14–$27
Based on 4.1K followers and a 0.22% engagement rate, a single sponsored post by Popuplights is worth an estimated $14–$27. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators in Canada, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
| Metric | Popuplights | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 4.66% |
| Average likes | 9 | 128 |
| Average comments | 0 | 7 |
| Posts per week | 0.54 | 0.38 |
Median values from 3,607 Automotive accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Popuplights | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 2.27% |
| Average likes | 9 | 92 |
| Average comments | 0 | 5 |
| Posts per week | 0.54 | 0.81 |
Median values from 38 Automotive accounts in Canada with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 25, 2026
Benjamin Yong is a verified automotive creator based in Canada on Instagram, with 4.1K followers.
Benjamin Yong posts on Instagram as @popuplights.
Benjamin Yong has 4,096 followers on Instagram (4.1K) as of Aug 25, 2026.
Benjamin Yong's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.66%) for Automotive accounts with 1K–10K followers in the InstME index.
Posts by Benjamin Yong average 9 likes and 0 comments.
Benjamin Yong posts less than once a week on average.
Benjamin Yong is registered as a creator account on Instagram and is verified.
Benjamin Yong is categorized as an automotive account in the InstME index, based on the profile's bio and Instagram category across 801 posts.
Benjamin Yong's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
801
Avg Comments
0
Engagement
2.44%
Yes. Benjamin Yong carries the blue verified badge on Instagram.
A sponsored post from Benjamin Yong is estimated at $14 to $27. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
