Popsicle is a verified business account. The account has built 78K followers on Instagram. To date Popsicle has posted 935 times, currently around 4 posts a week. Engagement runs at 0.29%, or about 193 likes and 31 comments per post.
Popsicle is a business account whose 935 posts have grown a following of 78K on Instagram.
A 0.29% engagement rate leaves Popsicle in the bottom 13% compared with accounts with 10K–100K followers.
One comment lands for every 6 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for Popsicle sits at about 4 posts per week.
On audience quality, Popsicle lands at 88/100, an estimated 10% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 78K followers but only 115 accounts followed back, Popsicle shows the ratio of a well-established account.
Estimated sponsored-post value
$270–$510
Based on 78K followers and a 0.29% engagement rate, a single sponsored post by Popsicle is worth an estimated $270–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Popsicle | Cohort median |
|---|---|---|
| Engagement rate | 0.29% | 1.45% |
| Average likes | 193 | 339 |
| Average comments | 31 | 18 |
| Posts per week | 4.24 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Popsicle is a verified Instagram brand on Instagram, with 78K followers.
Popsicle has 78,011 followers on Instagram (78K) as of Jul 15, 2026.
Popsicle's engagement rate is 0.29%, calculated from average likes and comments per post relative to followers.
Posts by Popsicle average 193 likes and 31 comments.
Popsicle posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 10% of Popsicle's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Popsicle is registered as a business account on Instagram and is verified.
Yes. Popsicle carries the blue verified badge on Instagram.
Total Posts
935
Avg Comments
31
Engagement
0.07%
A sponsored post from Popsicle is estimated at $270 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.