Poison City is an independent record label, distribution & record store based in Preston (Naarm).
Followers
24.2K
Following
1.7K
Total Posts
Engagement Rate
0.47%
Avg Likes
110
Avg Comments
Poison City Records is a verified Community brand on Instagram based in Australia, tracked in the InstME index with 24.2K followers. To date Poison City Records has posted 5,411 times, currently around 5 posts a week. Posts average 110 likes and 3 comments, an engagement rate of 0.47%.
Poisoncity has built an audience of 24.2K followers on Instagram over 5,411 posts as a Community account.
On average, Poisoncity's posts earn 110 likes and 3 comments, about one interaction per 214 followers.
The comment-to-like ratio works out to one comment per 32 likes, pointing to a healthy amount of conversation.
Poisoncity's output runs to about 5 posts per week.
Estimated sponsored-post value
$85–$160
Based on 24.2K followers and a 0.47% engagement rate, a single sponsored post by Poisoncity is worth an estimated $85–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Community
| Metric | Poisoncity | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 1.45% |
| Average likes | 110 | 339 |
| Average comments | 3 | 18 |
| Posts per week | 5.43 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Poisoncity | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 0.66% |
| Average likes | 110 | 158 |
| Average comments | 3 | 9 |
| Posts per week | 5.43 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Poison City Records is a verified community brand based in Australia on Instagram, with 24.2K followers.
Poison City Records posts on Instagram as @poisoncity.
Poison City Records has 24,221 followers on Instagram (24.2K) as of Jul 11, 2026.
Poison City Records's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers.
Posts by Poison City Records average 110 likes and 3 comments.
Poison City Records posts about 5 times per week on average.
Poison City Records is registered as a business account on Instagram and is verified.
Poison City Records is categorized as a community account in the InstME index, based on the profile's bio and Instagram category across 5,411 posts.
Poison City Records's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
5,411
3
Posts / Week
5.43
Growth Score
9.4 / 100
Follower Ratio
14.4×
Engagement
0.08%
Yes. Poison City Records carries the blue verified badge on Instagram.
A sponsored post from Poison City Records is estimated at $85 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
