🏠@rachelklloyd | @compass 🏔52 Hikes | 52 Homes #PNW52 🌲PNW52 Donates $52/home to WTA ✨Summit your goals, one week at a time 📍PΔCIFIC NORTHWΣST | WA
RACHEL LLOYD | COMPASS is a Home & DIY brand, with 1.4K followers on Instagram. To date RACHEL LLOYD | COMPASS has posted 933 times, currently around 10 posts a week. Typical posts draw 15 likes and 2 comments, putting engagement at 1.17%.
Tracked in the InstME index, Pnw52 is a Home & DIY account with 1.4K followers and a back catalogue of 933 posts.
Pnw52 records a 1.17% engagement rate, in the bottom quarter (median: 3.67%) for the 680 Home & DIY accounts with 1K–10K followers tracked in the InstME index.
Over recent weeks, Pnw52 has published about 10 posts per week, more than one per day.
With 1,452 accounts followed, Pnw52 follows more than follow it back, common for accounts still building an audience.
Estimated sponsored-post value
$6–$11
Based on 1.4K followers and a 1.17% engagement rate, a single sponsored post by Pnw52 is worth an estimated $6–$11. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Pnw52 | Cohort median |
|---|---|---|
| Engagement rate | 1.17% | 3.67% |
| Average likes | 15 | 96 |
| Average comments | 2 | 7 |
| Posts per week | 10.36 | 0.4 |
Median values from 680 Home & DIY accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 15, 2026
RACHEL LLOYD | COMPASS is a home & diy brand on Instagram, with 1.4K followers.
RACHEL LLOYD | COMPASS posts on Instagram as @pnw52.
RACHEL LLOYD | COMPASS has 1,387 followers on Instagram (1.4K) as of Sep 15, 2026.
RACHEL LLOYD | COMPASS's engagement rate is 1.17%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.67%) for Home & DIY accounts with 1K–10K followers in the InstME index.
Posts by RACHEL LLOYD | COMPASS average 15 likes and 2 comments.
RACHEL LLOYD | COMPASS posts about 10 times per week on average.
RACHEL LLOYD | COMPASS is registered as a business account on Instagram.
Total Posts
933
Avg Comments
2
Engagement
1.84%
RACHEL LLOYD | COMPASS is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 933 posts.
A sponsored post from RACHEL LLOYD | COMPASS is estimated at $6 to $11. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
