Artist • Multi-Platinum Grammy Nominated Writer • #RipRugaRell #N2L HOUSTON SECRET Out Now‼️🔂 Psalm 91 🙏🏾✍🏾 LoneStar
Followers
28.5K
Following
5.4K
Total Posts
Engagement Rate
3.54%
Avg Likes
741
Avg Comments
PLAYY is a verified Art brand. The account has built 28.5K followers on Instagram. To date PLAYY has posted 127 times, currently less than one post a week. Posts average 741 likes and 267 comments, an engagement rate of 3.54%.
Playy2day is an Art account whose 127 posts have grown a following of 28.5K on Instagram.
Compared with 16,888 other Art accounts with 10K–100K followers in the InstME index, Playy2day's 3.54% engagement rate is above the median of 1.88%.
The comment-to-like ratio works out to one comment per 3 likes, pointing to an unusually discussion-heavy audience.
Video content from Playy2day draws about 2.8K views.
Playy2day's output runs to less than one post per week.
At 100/100 on audience quality, Playy2day carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$350–$660
Based on 28.5K followers and a 3.54% engagement rate, a single sponsored post by Playy2day is worth an estimated $350–$660. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Playy2day | Cohort median |
|---|---|---|
| Engagement rate | 3.54% | 1.88% |
| Average likes | 741 | 419 |
| Average comments | 267 | 25 |
| Posts per week | 0.07 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 10, 2026
PLAYY is a verified art brand on Instagram, with 28.5K followers.
PLAYY posts on Instagram as @playy2day.
PLAYY has 28,478 followers on Instagram (28.5K) as of Apr 10, 2026.
PLAYY's engagement rate is 3.54%, calculated from average likes and comments per post relative to followers. That is above the median of 1.88% for Art accounts with 10K–100K followers in the InstME index.
Posts by PLAYY average 741 likes and 267 comments.
PLAYY posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of PLAYY's followers are low-quality or inactive, giving an audience-quality score of 100/100.
PLAYY is registered as a business account on Instagram and is verified.
PLAYY is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 127 posts.
Yes. PLAYY carries the blue verified badge on Instagram.
127
267
Avg Views
2,760
Posts / Week
0.07
Growth Score
70.8 / 100
More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Engagement
7.52%
A sponsored post from PLAYY is estimated at $350 to $660. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
