UVAY | Flight Cruise
Outreach This Creator For FreeWayne Richards is a business account. The account has built 3.3K followers on Instagram. The account has published 2,000 posts, currently around 7 posts a week. Typical posts draw 572 likes and 16 comments, putting engagement at 17.78%.
As a business account, Play.uvay reaches 3.3K followers on Instagram across 2,000 published posts.
Play.uvay lands in the top 14% on engagement, 17.78% against the 1K–10K followers cohort.
Comments arrive at about one per 36 likes, a sign of a healthy amount of conversation.
Posting frequency for Play.uvay sits at about 7 posts per week, more than one per day.
On audience quality, Play.uvay lands at 94/100, an estimated 5% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$46–$86
Based on 3.3K followers and a 17.78% engagement rate, a single sponsored post by Play.uvay is worth an estimated $46–$86. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Play.uvay | Cohort median |
|---|---|---|
| Engagement rate | 17.78% | 5.05% |
| Average likes | 572 | 127 |
| Average comments | 16 | 12 |
| Posts per week | 7.36 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 30, 2026
Wayne Richards is a Instagram brand on Instagram, with 3.3K followers.
Wayne Richards posts on Instagram as @play.uvay.
Wayne Richards has 3,308 followers on Instagram (3.3K) as of Sep 30, 2026.
Wayne Richards's engagement rate is 17.78%, calculated from average likes and comments per post relative to followers.
Posts by Wayne Richards average 572 likes and 16 comments.
Wayne Richards posts about 7 times per week on average.
InstME's audience-quality analysis estimates about 5% of Wayne Richards's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Wayne Richards is registered as a business account on Instagram.
A sponsored post from Wayne Richards is estimated at $46 to $86. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
2,000
Avg Comments
16
Engagement
58.98%