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31.6K
Following
479
Total Posts
Engagement Rate
1.97%
Avg Likes
618
Avg Comments
Petzl Running is a business account. The account has built 31.6K followers on Instagram. To date Petzl Running has posted 137 times, currently less than one post a week. Typical posts draw 618 likes and 5 comments, putting engagement at 1.97%.
Counting 31.6K followers and 137 posts, Petzl_running sits in the InstME index as a business account.
At 1.97%, Petzl_running's engagement rate is about average relative to accounts with 10K–100K followers.
One comment lands for every 128 likes, which reads as an audience that mostly engages through likes.
Petzl_running maintains a rhythm of less than one post per week.
Petzl_running's audience-quality score is 94/100, with 5% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$220–$400
Based on 31.6K followers and a 1.97% engagement rate, a single sponsored post by Petzl_running is worth an estimated $220–$400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Petzl_running | Cohort median |
|---|---|---|
| Engagement rate | 1.97% | 1.45% |
| Average likes | 618 | 339 |
| Average comments | 5 | 18 |
| Posts per week | 0.38 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Petzl Running is a Instagram brand on Instagram, with 31.6K followers.
Petzl Running posts on Instagram as @petzl_running.
Petzl Running has 31,572 followers on Instagram (31.6K) as of Jul 11, 2026.
Petzl Running's engagement rate is 1.97%, calculated from average likes and comments per post relative to followers.
Posts by Petzl Running average 618 likes and 5 comments.
Petzl Running posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Petzl Running's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Petzl Running is registered as a business account on Instagram.
A sponsored post from Petzl Running is estimated at $220 to $400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
137
5
Posts / Week
0.38
Growth Score
39.4 / 100
ER Rank
50th
Engagement
2.8%
