🚘Travel info - lodging 🚲⛳️Things to do - #Petoskey, , , , , MI. 📷 so we may repost
Followers
30.7K
Following
779
Total Posts
Engagement Rate
0.74%
Avg Likes
219
Avg Comments
Petoskey Area Visitors Bureau is a verified Travel brand based in United States. The account has built 30.7K followers on Instagram. The account posts mainly around travel and pets topics. To date Petoskey Area Visitors Bureau has posted 2,753 times, currently around 3 posts a week. Engagement runs at 0.74%, or about 219 likes and 7 comments per post.
As a Travel account, Petoskeyarea reaches 30.7K followers on Instagram across 2,753 published posts.
Among 2,887 Travel accounts with 10K–100K followers in the InstME index, Petoskeyarea's 0.74% engagement rate comes in below the median of 1.02%.
Followers weigh in with a comment about every 29 likes, a healthy amount of conversation.
Lately Petoskeyarea has been publishing about 3 posts per week.
Audience-quality analysis puts Petoskeyarea at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$110–$200
Based on 30.7K followers and a 0.74% engagement rate, a single sponsored post by Petoskeyarea is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Petoskeyarea | Cohort median |
|---|---|---|
| Engagement rate | 0.74% | 1.02% |
| Average likes | 219 | 250 |
| Average comments | 7 | 14 |
| Posts per week | 2.8 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Petoskeyarea | Cohort median |
|---|---|---|
| Engagement rate | 0.74% | 0.82% |
| Average likes | 219 | 174 |
| Average comments | 7 | 9 |
| Posts per week | 2.8 | 0.6 |
Median values from 783 Travel accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Jul 12, 2026
Petoskey Area Visitors Bureau is a verified travel brand based in United States on Instagram, with 30.7K followers.
Petoskey Area Visitors Bureau posts on Instagram as @petoskeyarea.
Petoskey Area Visitors Bureau has 30,722 followers on Instagram (30.7K) as of Jul 12, 2026.
Petoskey Area Visitors Bureau's engagement rate is 0.74%, calculated from average likes and comments per post relative to followers. That is below the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Petoskey Area Visitors Bureau average 219 likes and 7 comments.
Petoskey Area Visitors Bureau posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Petoskey Area Visitors Bureau's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Petoskey Area Visitors Bureau is registered as a business account on Instagram and is verified.
2,753
7
Posts / Week
2.8
Growth Score
14.8 / 100
ER Rank
38th
More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Pets
87.5K
Engagement
0.41%
Petoskey Area Visitors Bureau is categorized as a travel and pets account in the InstME index, based on the profile's bio and Instagram category across 2,753 posts.
Petoskey Area Visitors Bureau's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Petoskey Area Visitors Bureau carries the blue verified badge on Instagram.
A sponsored post from Petoskey Area Visitors Bureau is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.