based in copenhagen
On Instagram, Pernille Wilby is a verified business account with an audience of 170.4K. Pernille Wilby has shared 3,235 posts to date, currently around 6 posts a week. Posts average 3 likes and 45 comments, an engagement rate of 0.03%.
Pernillewilby's Instagram presence spans 3,235 posts and 170.4K followers, profiling it as a business account.
Among accounts with 100K–1M followers, Pernillewilby's 0.03% engagement rate sits in the bottom 4%.
In recent weeks Pernillewilby has kept to about 6 posts per week.
Pernillewilby scores 64/100 on InstME's audience-quality checks, with about 30% of followers flagged low-quality or inactive, a solid result.
Estimated sponsored-post value
$600–$1,100
Based on 170.4K followers and a 0.03% engagement rate, a single sponsored post by Pernillewilby is worth an estimated $600–$1,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~30% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Pernillewilby | Cohort median |
|---|---|---|
| Engagement rate | 0.03% | 1.25% |
| Average likes | 3 | 2,985 |
| Average comments | 45 | 73 |
| Posts per week | 5.98 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Pernille Wilby is a verified Instagram brand on Instagram, with 170.4K followers.
Pernille Wilby posts on Instagram as @pernillewilby.
Pernille Wilby has 170,409 followers on Instagram (170.4K) as of Jul 9, 2026.
Pernille Wilby's engagement rate is 0.03%, calculated from average likes and comments per post relative to followers.
Posts by Pernille Wilby average 3 likes and 45 comments.
Pernille Wilby posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 30% of Pernille Wilby's followers are low-quality or inactive, giving an audience-quality score of 64/100.
Pernille Wilby is registered as a business account on Instagram and is verified.
Yes. Pernille Wilby carries the blue verified badge on Instagram.
Avg Comments
45
Engagement
0.69%
A sponsored post from Pernille Wilby is estimated at $600 to $1,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
