Oi eu sou o @burckauser e cubro os bastidores do surfe mundial 🏄♂️ . Parceiros: @wsl @coronabrasil @redbullbr Contato: @farol.grupo
People On Tour is a Community brand, with 188.8K followers on Instagram. The account has published 3,196 posts, currently less than one post a week. Typical posts draw 15,021 likes and 210 comments, putting engagement at 8.07%.
With 188.8K followers across 3,196 posts, Peopleontour is one of the Community accounts tracked in the InstME index.
Peopleontour's posts draw around 15,021 likes and 210 comments each, close to one interaction for every 12 followers.
For roughly every 72 likes there is one comment, an audience that mostly engages through likes.
Over recent weeks, Peopleontour has published less than one post per week.
Peopleontour keeps its following list short (990) relative to 188.8K followers, as established creators and brands tend to.
Estimated sponsored-post value
$2,600–$4,900
Based on 188.8K followers and a 8.07% engagement rate, a single sponsored post by Peopleontour is worth an estimated $2,600–$4,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Community
| Metric | Peopleontour | Cohort median |
|---|---|---|
| Engagement rate | 8.07% | 1.25% |
| Average likes | 15,021 | 2,985 |
| Average comments | 210 | 73 |
| Posts per week | 0.11 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 29, 2026
People On Tour is a community brand on Instagram, with 188.8K followers.
People On Tour posts on Instagram as @peopleontour.
People On Tour has 188,752 followers on Instagram (188.8K) as of Aug 29, 2026.
People On Tour's engagement rate is 8.07%, calculated from average likes and comments per post relative to followers.
Posts by People On Tour average 15,021 likes and 210 comments.
People On Tour posts less than once a week on average.
People On Tour is registered as a business account on Instagram.
People On Tour is categorized as a community account in the InstME index, based on the profile's bio and Instagram category across 3,196 posts.
A sponsored post from People On Tour is estimated at $2,600 to $4,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
3,196
Avg Comments
210
Engagement
15.36%
