Paul Frank is a verified Home & DIY brand based in Australia. The account has built 146.7K followers on Instagram. The account has published 2,768 posts, currently around 3 posts a week. Posts average 2,584 likes and 32 comments, an engagement rate of 1.78%.
Paulfrankpix has built an audience of 146.7K followers on Instagram over 2,768 posts as a Home & DIY account.
Among 436 Home & DIY accounts with 100K–1M followers in the InstME index, Paulfrankpix's 1.78% engagement rate comes in above the median of 0.63%.
Roughly one in 80 likes comes with a comment, an audience that mostly engages through likes.
Recent posting activity averages about 3 posts per week.
Paulfrankpix's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
The account follows just 313 others against 146.7K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$910–$1,700
Based on 146.7K followers and a 1.78% engagement rate, a single sponsored post by Paulfrankpix is worth an estimated $910–$1,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Paulfrankpix | Cohort median |
|---|---|---|
| Engagement rate | 1.78% | 0.63% |
| Average likes | 2,584 | 1,415 |
| Average comments | 32 | 30 |
| Posts per week | 2.56 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Paulfrankpix | Cohort median |
|---|---|---|
| Engagement rate | 1.78% | 0.7% |
| Average likes | 2,584 | 1,539 |
| Average comments | 32 | 38 |
| Posts per week | 2.56 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 22, 2026
Paul Frank is a verified home & diy brand based in Australia on Instagram, with 146.7K followers.
Paul Frank posts on Instagram as @paulfrankpix.
Paul Frank has 146,739 followers on Instagram (146.7K) as of Sep 22, 2026.
Paul Frank's engagement rate is 1.78%, calculated from average likes and comments per post relative to followers. That is above the median of 0.63% for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Paul Frank average 2,584 likes and 32 comments.
Paul Frank posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Paul Frank's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Don't Forget to Never Grow Up™ Welcome to the offical Paul Frank® Instagram. Home of Julius & Friends since 1995. Shop our collection now 🙈
Outreach This Creator For Freewww.paulfrank.comTotal Posts
2,768
Avg Comments
32
Predominantly women · mostly 25–44
Typical for Home & DIY creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
195K
Engagement
0.52%
Paul Frank is registered as a business account on Instagram and is verified.
Paul Frank is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,768 posts.
Paul Frank's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Paul Frank carries the blue verified badge on Instagram.
A sponsored post from Paul Frank is estimated at $910 to $1,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
