Followers
18.3K
Following
3.7K
Total Posts
Engagement Rate
0.53%
Avg Likes
90
Avg Comments
Parker + Scott • General Store • Austin, Texas is a verified Home & DIY brand based in United States. The account has built 18.3K followers on Instagram. Parker + Scott • General Store • Austin, Texas has shared 849 posts to date, currently around 2 posts a week. Engagement runs at 0.53%, or about 90 likes and 7 comments per post.
The Home & DIY account Parkerandscott has posted 849 times on Instagram and drawn 18.3K followers.
Among 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Parkerandscott's 0.53% engagement rate comes in below the median of 0.75%.
Followers weigh in with a comment about every 13 likes, an unusually discussion-heavy audience.
Video posts average 4.3K views, reaching roughly 24% of Parkerandscott's follower base per post.
Parkerandscott maintains a rhythm of about 2 posts per week.
Estimated sponsored-post value
$64–$120
Based on 18.3K followers and a 0.53% engagement rate, a single sponsored post by Parkerandscott is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Parkerandscott | Cohort median |
|---|---|---|
| Engagement rate | 0.53% | 0.75% |
| Average likes | 90 | 200 |
| Average comments | 7 | 9 |
| Posts per week | 2.14 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Parkerandscott | Cohort median |
|---|---|---|
| Engagement rate | 0.53% | 0.55% |
| Average likes | 90 | 132 |
| Average comments | 7 | 7 |
| Posts per week | 2.14 | 1.08 |
Median values from 348 Home & DIY accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Parker + Scott • General Store • Austin, Texas is a verified home & diy brand based in United States on Instagram, with 18.3K followers.
Parker + Scott • General Store • Austin, Texas posts on Instagram as @parkerandscott.
Parker + Scott • General Store • Austin, Texas has 18,255 followers on Instagram (18.3K) as of Jul 16, 2026.
Parker + Scott • General Store • Austin, Texas's engagement rate is 0.53%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Parker + Scott • General Store • Austin, Texas average 90 likes and 7 comments.
Parker + Scott • General Store • Austin, Texas posts about 2 times per week on average.
Parker + Scott • General Store • Austin, Texas is registered as a business account on Instagram and is verified.
849
7
Avg Views
4,343
Posts / Week
2.14
Growth Score
10.6 / 100
Engagement
5.61%
Parker + Scott • General Store • Austin, Texas is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 849 posts.
Parker + Scott • General Store • Austin, Texas's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Parker + Scott • General Store • Austin, Texas carries the blue verified badge on Instagram.
A sponsored post from Parker + Scott • General Store • Austin, Texas is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
