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2.4M
Following
1.2K
Total Posts
Engagement Rate
0.83%
Avg Likes
19,810
Avg Comments
Paramount+ is a verified business account on Instagram, tracked in the InstME index with 2.4M followers. The account has published 7,462 posts, currently around 8 posts a week. Engagement runs at 0.83%, or about 19,810 likes and 145 comments per post.
Paramountplus is a business account on Instagram with 2.4M followers and 7,462 published posts.
Paramountplus's average post pulls 19,810 likes and 145 comments, roughly one interaction per 120 followers.
Roughly one in 136 likes comes with a comment, an audience that mostly engages through likes.
Paramountplus's output runs to about 8 posts per week, more than one per day.
With 2.4M followers but only 1,170 accounts followed back, Paramountplus shows the ratio of a well-established account.
Estimated sponsored-post value
$8,400–$16,000
Based on 2.4M followers and a 0.83% engagement rate, a single sponsored post by Paramountplus is worth an estimated $8,400–$16,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Paramountplus | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 1.02% |
| Average likes | 19,810 | 25,711 |
| Average comments | 145 | 376 |
| Posts per week | 8.24 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Paramount+ is a verified Instagram brand on Instagram, with 2.4M followers.
Paramount+ posts on Instagram as @paramountplus.
Paramount+ has 2,400,262 followers on Instagram (2.4M) as of Aug 11, 2026.
Paramount+'s engagement rate is 0.83%, calculated from average likes and comments per post relative to followers.
Posts by Paramount+ average 19,810 likes and 145 comments.
Paramount+ posts about 8 times per week on average.
Paramount+ is registered as a business account on Instagram and is verified.
Yes. Paramount+ carries the blue verified badge on Instagram.
A sponsored post from Paramount+ is estimated at $8,400 to $16,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
7,462
145
Posts / Week
8.24
Growth Score
16.6 / 100
Last Post
8 days ago
Engagement
1.48%
