A global movement of people who won't live with poverty. 🤚🏿🤚🏽🤚🏻 🧡 For more Oxfam shop content follow:
Followers
136.2K
Following
1.4K
Total Posts
Engagement Rate
0.24%
Avg Likes
320
Avg Comments
On Instagram, Oxfam GB is a verified business account based in United Kingdom with an audience of 136.2K. The account has published 2,852 posts, currently less than one post a week. Typical posts draw 320 likes and 10 comments, putting engagement at 0.24%.
Tracked in the InstME index, Oxfamgb is a business account with 136.2K followers and a back catalogue of 2,852 posts.
A post from Oxfamgb usually lands 320 likes and 10 comments, near one interaction for every 413 followers.
The like-to-comment split is roughly 32 to one, indicating a healthy amount of conversation.
Oxfamgb currently publishes less than one post per week.
Estimated sponsored-post value
$480–$890
Based on 136.2K followers and a 0.24% engagement rate, a single sponsored post by Oxfamgb is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Oxfamgb | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 1.25% |
| Average likes | 320 | 2,985 |
| Average comments | 10 | 73 |
| Posts per week | 0.12 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Oxfamgb | Cohort median |
|---|---|---|
| Engagement rate | 0.24% | 0.72% |
| Average likes | 320 | 1,651 |
| Average comments | 10 | 45 |
| Posts per week | 0.12 | 0.84 |
Median values from 1,094 accounts in United Kingdom with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Oxfam GB is a verified Instagram brand based in United Kingdom on Instagram, with 136.2K followers.
Oxfam GB posts on Instagram as @oxfamgb.
Oxfam GB has 136,170 followers on Instagram (136.2K) as of Jul 11, 2026.
Oxfam GB's engagement rate is 0.24%, calculated from average likes and comments per post relative to followers.
Posts by Oxfam GB average 320 likes and 10 comments.
Oxfam GB posts less than once a week on average.
Oxfam GB is registered as a business account on Instagram and is verified.
Oxfam GB's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Oxfam GB carries the blue verified badge on Instagram.
A sponsored post from Oxfam GB is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,852
10
Posts / Week
0.12
Growth Score
4.8 / 100
Follower Ratio
95.8×
Engagement
1.01%
