The genuine art of living. Agricosmetica, conscious design and everyday wellbeing. @owayprofessional
Followers
100.2K
Following
10
Total Posts
Engagement Rate
0.13%
Avg Likes
130
Avg Comments
OWAY • Organic Way runs a verified Art brand account with 100.2K followers on Instagram. OWAY • Organic Way has shared 287 posts to date, currently around 3 posts a week. Posts average 130 likes and 3 comments, an engagement rate of 0.13%.
The Art account Owayofficial has posted 287 times on Instagram and drawn 100.2K followers.
Among 4,972 Art accounts with 100K–1M followers in the InstME index, Owayofficial's 0.13% engagement rate comes in in the bottom quarter (median: 1.6%).
Followers weigh in with a comment about every 49 likes, a healthy amount of conversation.
Owayofficial's output runs to about 3 posts per week.
The account follows just 10 others against 100.2K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$350–$650
Based on 100.2K followers and a 0.13% engagement rate, a single sponsored post by Owayofficial is worth an estimated $350–$650. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
| Metric | Owayofficial | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.6% |
| Average likes | 130 | 3,958 |
| Average comments | 3 | 91 |
| Posts per week | 2.8 | 0.5 |
Median values from 4,972 Art accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
OWAY • Organic Way is a verified art brand on Instagram, with 100.2K followers.
OWAY • Organic Way posts on Instagram as @owayofficial.
OWAY • Organic Way has 100,205 followers on Instagram (100.2K) as of Jul 15, 2026.
OWAY • Organic Way's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.6%) for Art accounts with 100K–1M followers in the InstME index.
Posts by OWAY • Organic Way average 130 likes and 3 comments.
OWAY • Organic Way posts about 3 times per week on average.
OWAY • Organic Way is registered as a business account on Instagram and is verified.
OWAY • Organic Way is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 287 posts.
Yes. OWAY • Organic Way carries the blue verified badge on Instagram.
287
3
Posts / Week
2.8
Growth Score
2.6 / 100
Follower Ratio
10020.5×
Engagement
7.4%
A sponsored post from OWAY • Organic Way is estimated at $350 to $650. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
