We look forward to hearing from you. 📡 DM your overheard submissions 📫 @OverheardLA
Overheard New York runs a verified business account account based in United States with 1.8M followers on Instagram. To date Overheard New York has posted 5,416 times, currently around 28 posts a week. Posts average 3,883 likes and 34 comments, an engagement rate of 0.22%.
Overheardnewyork is a business account whose 5,416 posts have grown a following of 1.8M on Instagram.
Overheardnewyork averages 3,883 likes and 34 comments per post, roughly one interaction for every 451 of its followers.
One comment lands for every 115 likes, which reads as an audience that mostly engages through likes.
Recent posting activity averages about 28 posts per week, more than one per day.
With 1.8M followers but only 259 accounts followed back, Overheardnewyork shows the ratio of a well-established account.
Estimated sponsored-post value
$6,200–$11,000
Based on 1.8M followers and a 0.22% engagement rate, a single sponsored post by Overheardnewyork is worth an estimated $6,200–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Overheardnewyork | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 1.02% |
| Average likes | 3,883 | 25,711 |
| Average comments | 34 | 376 |
| Posts per week | 27.8 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Overheardnewyork | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.81% |
| Average likes | 3,883 | 19,158 |
| Average comments | 34 | 344 |
| Posts per week | 27.8 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 6, 2026
Overheard New York is a verified Instagram brand based in United States on Instagram, with 1.8M followers.
Overheard New York posts on Instagram as @overheardnewyork.
Overheard New York has 1,764,446 followers on Instagram (1.8M) as of Sep 6, 2026.
Overheard New York's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers.
Posts by Overheard New York average 3,883 likes and 34 comments.
Overheard New York posts about 28 times per week on average.
Overheard New York is registered as a business account on Instagram and is verified.
Overheard New York's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Overheard New York carries the blue verified badge on Instagram.
Total Posts
5,416
Avg Comments
34
Engagement
0.25%
A sponsored post from Overheard New York is estimated at $6,200 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
