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Outreach This Creator For FreeReaching 16.3K followers on Instagram, OTO | Shampoo Masculino is a business account. The account has published 115 posts, currently around 3 posts a week. Typical posts draw 128 likes and 18 comments, putting engagement at 0.9%.
Oto.homem's Instagram presence spans 115 posts and 16.3K followers, profiling it as a business account.
Oto.homem's engagement rate of 0.9% places it below the median within the 10Kβ100K followers cohort tracked by InstME.
Followers leave about one comment for every 7 likes, an unusually discussion-heavy audience.
In recent weeks Oto.homem has kept to about 3 posts per week.
Quality checks give Oto.homem 94/100; around 5% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Oto.homem follows only 1 accounts while being followed by 16.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$57β$110
Based on 16.3K followers and a 0.9% engagement rate, a single sponsored post by Oto.homem is worth an estimated $57β$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThereβs more behind this audience. See what the full audit reveals.| Metric | Oto.homem | Cohort median |
|---|---|---|
| Engagement rate | 0.9% | 1.45% |
| Average likes | 128 | 339 |
| Average comments | 18 | 18 |
| Posts per week | 2.91 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
OTO | Shampoo Masculino is a Instagram brand on Instagram, with 16.3K followers.
OTO | Shampoo Masculino posts on Instagram as @oto.homem.
OTO | Shampoo Masculino has 16,255 followers on Instagram (16.3K) as of Sep 7, 2026.
OTO | Shampoo Masculino's engagement rate is 0.9%, calculated from average likes and comments per post relative to followers.
Posts by OTO | Shampoo Masculino average 128 likes and 18 comments.
OTO | Shampoo Masculino posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 5% of OTO | Shampoo Masculino's followers are low-quality or inactive, giving an audience-quality score of 94/100.
OTO | Shampoo Masculino is registered as a business account on Instagram.
Total Posts
115
Avg Comments
18
Engagement
0.62%
A sponsored post from OTO | Shampoo Masculino is estimated at $57 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
