🇨🇦 Proud product of Canada and celebrating things done well since 1990.
Outreach This Creator For FreeFollowers
6K
Following
922
Total Posts
Engagement Rate
0.86%
Avg Likes
29
Avg Comments
Original 16 is a Brewery brand based in Canada, with 6K followers on Instagram. To date Original 16 has posted 554 times, currently around 1 post a week. Posts average 29 likes and 22 comments, an engagement rate of 0.86%.
On Instagram, Original16beer runs a Brewery account that has published 554 posts and gathered 6K followers.
Among accounts with 1K–10K followers, Original16beer's 0.86% engagement rate sits in the bottom 25%.
For roughly every 1 likes there is one comment, an unusually discussion-heavy audience.
In recent weeks Original16beer has kept to about one post per week.
Original16beer scores 94/100 on InstME's audience-quality checks, with about 5% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$21–$39
Based on 6K followers and a 0.86% engagement rate, a single sponsored post by Original16beer is worth an estimated $21–$39. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Brewery
| Metric | Original16beer | Cohort median |
|---|---|---|
| Engagement rate | 0.86% | 5.05% |
| Average likes | 29 | 127 |
| Average comments | 22 | 12 |
| Posts per week | 1.45 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Original16beer | Cohort median |
|---|---|---|
| Engagement rate | 0.86% | 3.96% |
| Average likes | 29 | 107 |
| Average comments | 22 | 10 |
| Posts per week | 1.45 | 0.37 |
Median values from 1,127 accounts in Canada with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Original 16 is a brewery brand based in Canada on Instagram, with 6K followers.
Original 16 posts on Instagram as @original16beer.
Original 16 has 5,995 followers on Instagram (6K) as of Apr 27, 2026.
Original 16's engagement rate is 0.86%, calculated from average likes and comments per post relative to followers.
Posts by Original 16 average 29 likes and 22 comments.
Original 16 posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 5% of Original 16's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Original 16 is registered as a business account on Instagram.
Original 16 is categorized as a brewery account in the InstME index, based on the profile's bio and Instagram category across 554 posts.
554
22
Posts / Week
1.45
Growth Score
17.2 / 100
ER Rank
25th
Engagement
2.61%
Original 16's profile places the account in Canada. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Original 16 is estimated at $21 to $39. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
