O
Brand
Newsweek's #1 Boutique Fitness Brand: Our energizing total body workout blends strength & cardio to build muscle and burn fat.
bit.ly/49vHOH2Audience
Browse top profilesFollowers
446.2K
Following
7.3K
Total Posts
Engagement & Performance
Engagement Rate
0.35%
Avg Likes
1,521
Avg Comments
What the numbers say about Orangetheory
Orangetheory is a Fitness account on Instagram with 446.2K followers and 2,712 published posts.
Compared with 1,004 other Fitness accounts with 100K–1M followers in the InstME index, Orangetheory's 0.35% engagement rate is in the bottom quarter (median: 1.73%).
The comment-to-like ratio works out to one comment per 74 likes, pointing to an audience that mostly engages through likes.
Recent posting activity averages about 6 posts per week.
Orangetheory vs similar accounts
| Metric | Orangetheory | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 1.73% |
| Average likes | 1,521 | 4,350 |
| Average comments | 21 | 93 |
| Posts per week | 5.57 | 0.34 |
Median values from 1,004 Fitness accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 11, 2026
How Orangetheory's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For Orangetheory: (1,521 avg likes + 21 avg comments) ÷ 446,163 followers × 100 ≈ 0.35%.
Frequently asked questions about Orangetheory
How many followers does Orangetheory have?
Orangetheory has 446,163 followers on Instagram (446.2K) as of Jul 11, 2026.
What is Orangetheory's engagement rate?
Orangetheory's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.73%) for Fitness accounts with 100K–1M followers in the InstME index.
How many likes does Orangetheory average per post?
Posts by Orangetheory average 1,521 likes and 21 comments.
How often does Orangetheory post on Instagram?
Orangetheory posts about 6 times per week on average.
Is Orangetheory a business or creator account?
Orangetheory is registered as a business account on Instagram and is verified.
