outfits ♾ outdoors @nordicoutdoorltd content creative @samy.uk @thenorthfaceuk 📧 📨
Followers
20.4K
Following
915
Total Posts
Engagement Rate
6.53%
Avg Likes
1,312
Avg Comments
Luke Butler is a business account, with 20.4K followers on Instagram. Luke Butler has shared 672 posts to date, currently less than one post a week. Posts average 1,312 likes and 22 comments, an engagement rate of 6.53%.
Oi.lukey operates a business account on Instagram, pairing 20.4K followers with 672 posts.
Posts by Oi.lukey tend to gather 1,312 likes and 22 comments, about one interaction per 15 followers.
At one comment per 60 likes, the ratio points to an audience that mostly engages through likes.
In recent weeks Oi.lukey has kept to less than one post per week.
Estimated sponsored-post value
$290–$530
Based on 20.4K followers and a 6.53% engagement rate, a single sponsored post by Oi.lukey is worth an estimated $290–$530. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Oi.lukey | Cohort median |
|---|---|---|
| Engagement rate | 6.53% | 1.45% |
| Average likes | 1,312 | 339 |
| Average comments | 22 | 18 |
| Posts per week | 0.07 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Luke Butler is a Instagram brand on Instagram, with 20.4K followers.
Luke Butler posts on Instagram as @oi.lukey.
Luke Butler has 20,424 followers on Instagram (20.4K) as of Jul 11, 2026.
Luke Butler's engagement rate is 6.53%, calculated from average likes and comments per post relative to followers.
Posts by Luke Butler average 1,312 likes and 22 comments.
Luke Butler posts less than once a week on average.
Luke Butler is registered as a business account on Instagram.
A sponsored post from Luke Butler is estimated at $290 to $530. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
672
22
Posts / Week
0.07
Growth Score
100 / 100
Follower Ratio
22.3×
Engagement
0.31%
