The official Instagram of New York State
Outreach This Creator For FreeFollowers
89K
Following
325
Total Posts
Engagement Rate
8.86%
Avg Likes
7,797
Avg Comments
Nygov runs a verified Public & Government Service creator account with 89K followers on Instagram. The account has published 745 posts, currently around 2 posts a week. Posts average 7,797 likes and 84 comments, an engagement rate of 8.86%.
Nygov is a Public & Government Service account on Instagram with 89K followers and 745 published posts.
An engagement rate of 8.86% puts Nygov in the top 15% for accounts with 10K–100K followers tracked by InstME.
One comment lands for every 93 likes, which reads as an audience that mostly engages through likes.
Nygov's videos draw about 27.5K views each, around 31% of its followers per post.
Posting frequency for Nygov sits at about one post per week.
On audience quality, Nygov lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
With 89K followers but only 325 accounts followed back, Nygov shows the ratio of a well-established account.
Estimated sponsored-post value
$1,200–$2,300
Based on 89K followers and a 8.86% engagement rate, a single sponsored post by Nygov is worth an estimated $1,200–$2,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Public & Government Service
| Metric | Nygov | Cohort median |
|---|---|---|
| Engagement rate | 8.86% | 1.45% |
| Average likes | 7,797 | 339 |
| Average comments | 84 | 18 |
| Posts per week | 1.72 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Nygov is a verified public & government service creator on Instagram, with 89K followers.
Nygov has 88,973 followers on Instagram (89K) as of Apr 5, 2026.
Nygov's engagement rate is 8.86%, calculated from average likes and comments per post relative to followers.
Posts by Nygov average 7,797 likes and 84 comments.
Nygov posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Nygov's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Nygov is registered as a creator account on Instagram and is verified.
Nygov is categorized as a public & government service account in the InstME index, based on the profile's bio and Instagram category across 745 posts.
Yes. Nygov carries the blue verified badge on Instagram.
A sponsored post from Nygov is estimated at $1,200 to $2,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
745
84
Avg Views
27,491
Posts / Week
1.72
Growth Score
100 / 100
Engagement
0.14%
