‘The premier literary-intellectual magazine in the English language.’
Outreach This Creator For FreeFollowers
64.4K
Following
188
Total Posts
Engagement Rate
0.2%
Avg Likes
128
Avg Comments
The New York Review of Books is a News & media website brand on Instagram based in United States, tracked in the InstME index with 64.4K followers. To date The New York Review of Books has posted 1,358 times, currently around 7 posts a week. Posts average 128 likes and 2 comments, an engagement rate of 0.2%.
As a News & media website account, Nybooks reaches 64.4K followers on Instagram across 1,358 published posts.
Nybooks's average post pulls 128 likes and 2 comments, roughly one interaction per 493 followers.
Roughly one in 55 likes comes with a comment, a healthy amount of conversation.
Nybooks's videos average 5.1K views per post.
Nybooks's output runs to about 7 posts per week, more than one per day.
The account follows just 188 others against 64.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$230–$420
Based on 64.4K followers and a 0.2% engagement rate, a single sponsored post by Nybooks is worth an estimated $230–$420. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: News & media website
| Metric | Nybooks | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 1.45% |
| Average likes | 128 | 339 |
| Average comments | 2 | 18 |
| Posts per week | 7.17 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Nybooks | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.9% |
| Average likes | 128 | 193 |
| Average comments | 2 | 10 |
| Posts per week | 7.17 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
The New York Review of Books is a news & media website brand based in United States on Instagram, with 64.4K followers.
The New York Review of Books posts on Instagram as @nybooks.
The New York Review of Books has 64,398 followers on Instagram (64.4K) as of Jul 16, 2026.
The New York Review of Books's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers.
Posts by The New York Review of Books average 128 likes and 2 comments.
The New York Review of Books posts about 7 times per week on average.
The New York Review of Books is registered as a business account on Instagram.
The New York Review of Books is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 1,358 posts.
1,358
2
Avg Views
5,053
Posts / Week
7.17
Growth Score
4 / 100
2.5M
Engagement
1.12%
The New York Review of Books's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from The New York Review of Books is estimated at $230 to $420. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
