Smithsonian’s National Museum of African American History and Culture #APeoplesJourney | Legal: si.edu/termsofuse
Followers
318.3K
Following
116
Total Posts
Engagement Rate
1%
Avg Likes
3,173
Avg Comments
Nmaahc is a verified Museum brand, with 318.3K followers on Instagram. The account has published 2,907 posts, currently around 4 posts a week. Posts average 3,173 likes and 26 comments, an engagement rate of 1%.
With 318.3K followers across 2,907 posts, Nmaahc is one of the Museum accounts tracked in the InstME index.
Typical engagement for Nmaahc runs to 3,173 likes and 26 comments a post, one interaction per 100 followers.
The audience comments once per 123 likes on average, an audience that mostly engages through likes.
Nmaahc keeps a posting cadence of about 4 posts per week.
Nmaahc keeps its following list short (116) relative to 318.3K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,100–$2,100
Based on 318.3K followers and a 1% engagement rate, a single sponsored post by Nmaahc is worth an estimated $1,100–$2,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Museum
| Metric | Nmaahc | Cohort median |
|---|---|---|
| Engagement rate | 1% | 1.25% |
| Average likes | 3,173 | 2,985 |
| Average comments | 26 | 73 |
| Posts per week | 3.83 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Nmaahc is a verified museum brand on Instagram, with 318.3K followers.
Nmaahc has 318,276 followers on Instagram (318.3K) as of Jul 10, 2026.
Nmaahc's engagement rate is 1%, calculated from average likes and comments per post relative to followers.
Posts by Nmaahc average 3,173 likes and 26 comments.
Nmaahc posts about 4 times per week on average.
Nmaahc is registered as a business account on Instagram and is verified.
Nmaahc is categorized as a museum account in the InstME index, based on the profile's bio and Instagram category across 2,907 posts.
Yes. Nmaahc carries the blue verified badge on Instagram.
A sponsored post from Nmaahc is estimated at $1,100 to $2,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,907
26
Posts / Week
3.83
Growth Score
20 / 100
Follower Ratio
2743.8×
Engagement
1.88%
