Followers
7.3M
Following
68
Total Posts
Engagement Rate
0.11%
Avg Likes
8,314
Avg Comments
Nissan is a verified Travel brand, with 7.3M followers on Instagram. The account posts mainly around travel and parenting topics. Nissan has shared 6,520 posts to date, currently around 3 posts a week. Engagement runs at 0.11%, or about 8,314 likes and 90 comments per post.
Nissan operates a Travel account on Instagram, pairing 7.3M followers with 6,520 posts.
Nissan records a 0.11% engagement rate, in the bottom quarter (median: 0.74%) for the 165 Travel accounts with over 1M followers tracked in the InstME index.
Followers leave about one comment for every 92 likes, an audience that mostly engages through likes.
Nissan's recent cadence works out to about 3 posts per week.
Nissan scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Nissan keeps its following list short (68) relative to 7.3M followers, as established creators and brands tend to.
Estimated sponsored-post value
$26,000–$48,000
Based on 7.3M followers and a 0.11% engagement rate, a single sponsored post by Nissan is worth an estimated $26,000–$48,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
| Metric | Nissan | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.74% |
| Average likes | 8,314 | 15,822 |
| Average comments | 90 | 167 |
| Posts per week | 3 | 1.04 |
Median values from 165 Travel accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Nissan is a verified travel brand on Instagram, with 7.3M followers.
Nissan has 7,338,515 followers on Instagram (7.3M) as of Jul 9, 2026.
Nissan's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.74%) for Travel accounts with over 1M followers in the InstME index.
Posts by Nissan average 8,314 likes and 90 comments.
Nissan posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of Nissan's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Nissan is registered as a business account on Instagram and is verified.
Nissan is categorized as a travel and parenting account in the InstME index, based on the profile's bio and Instagram category across 6,520 posts.
Yes. Nissan carries the blue verified badge on Instagram.
6,520
90
Posts / Week
3
Growth Score
2.2 / 100
Last Post
13 days ago
Content Focus
Primary: Travel
Secondary: Parenting
7M
Engagement
4.42%
A sponsored post from Nissan is estimated at $26,000 to $48,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
