Followers
6K
Following
73
Total Posts
Engagement Rate
2.55%
Avg Likes
130
Avg Comments
Night Owl runs a business account account with 6K followers on Instagram. To date Night Owl has posted 181 times, currently around 1 post a week. Engagement runs at 2.55%, or about 130 likes and 23 comments per post.
Night.owlsocial has built an audience of 6K followers on Instagram over 181 posts as a business account.
Across recent posts, Night.owlsocial picks up 130 likes and 23 comments on average, one interaction per 39 followers.
Followers weigh in with a comment about every 6 likes, an unusually discussion-heavy audience.
Recent posting activity averages about one post per week.
Estimated sponsored-post value
$54–$99
Based on 6K followers and a 2.55% engagement rate, a single sponsored post by Night.owlsocial is worth an estimated $54–$99. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Night.owlsocial | Cohort median |
|---|---|---|
| Engagement rate | 2.55% | 5.05% |
| Average likes | 130 | 127 |
| Average comments | 23 | 12 |
| Posts per week | 1.47 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 2, 2026
Night Owl is a Instagram brand on Instagram, with 6K followers.
Night Owl posts on Instagram as @night.owlsocial.
Night Owl has 6,003 followers on Instagram (6K) as of Sep 2, 2026.
Night Owl's engagement rate is 2.55%, calculated from average likes and comments per post relative to followers.
Posts by Night Owl average 130 likes and 23 comments.
Night Owl posts about 1 time per week on average.
Night Owl is registered as a business account on Instagram.
A sponsored post from Night Owl is estimated at $54 to $99. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
181
23
Posts / Week
1.47
Growth Score
51 / 100
Last Post
14 days ago
Engagement
41.07%
