The unofficial talent scout of New York City. 🎥 @hellerfilms 📺
Nicolas Heller is a verified business account, with 1.7M followers on Instagram. The account has published 6,635 posts, currently less than one post a week. Engagement runs at 5.38%, or about 89,993 likes and 1,042 comments per post.
With 1.7M followers across 6,635 posts, Newyorknico is one of the business accounts tracked in the InstME index.
Typical engagement for Newyorknico runs to 89,993 likes and 1,042 comments a post, one interaction per 19 followers.
The audience comments once per 86 likes on average, an audience that mostly engages through likes.
Newyorknico currently publishes less than one post per week.
Newyorknico keeps its following list short (3,052) relative to 1.7M followers, as established creators and brands tend to.
Estimated sponsored-post value
$24,000–$44,000
Based on 1.7M followers and a 5.38% engagement rate, a single sponsored post by Newyorknico is worth an estimated $24,000–$44,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Newyorknico | Cohort median |
|---|---|---|
| Engagement rate | 5.38% | 1.02% |
| Average likes | 89,993 | 25,711 |
| Average comments | 1,042 | 376 |
| Posts per week | 0.31 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Nicolas Heller is a verified Instagram brand on Instagram, with 1.7M followers.
Nicolas Heller posts on Instagram as @newyorknico.
Nicolas Heller has 1,692,471 followers on Instagram (1.7M) as of Jul 9, 2026.
Nicolas Heller's engagement rate is 5.38%, calculated from average likes and comments per post relative to followers.
Posts by Nicolas Heller average 89,993 likes and 1,042 comments.
Nicolas Heller posts less than once a week on average.
Nicolas Heller is registered as a business account on Instagram and is verified.
Yes. Nicolas Heller carries the blue verified badge on Instagram.
A sponsored post from Nicolas Heller is estimated at $24,000 to $44,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
6,635
Avg Comments
1,042
Engagement
0.45%
