National NAIDOC Week is a verified business account, with 64.8K followers on Instagram. The account has published 456 posts, currently around 20 posts a week. Typical posts draw 1,970 likes and 26 comments, putting engagement at 3.08%.
Naidocweek's Instagram presence spans 456 posts and 64.8K followers, profiling it as a business account.
Naidocweek's engagement rate of 3.08% places it above the median within the 10K–100K followers cohort tracked by InstME.
At one comment per 75 likes, the ratio points to an audience that mostly engages through likes.
Over recent weeks, Naidocweek has published about 20 posts per week, more than one per day.
InstME's audience-quality checks score Naidocweek at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Naidocweek follows only 551 accounts while being followed by 64.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$700–$1,300
Based on 64.8K followers and a 3.08% engagement rate, a single sponsored post by Naidocweek is worth an estimated $700–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Naidocweek | Cohort median |
|---|---|---|
| Engagement rate | 3.08% | 1.45% |
| Average likes | 1,970 | 339 |
| Average comments | 26 | 18 |
| Posts per week | 20.46 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
National NAIDOC Week is a verified Instagram brand on Instagram, with 64.8K followers.
National NAIDOC Week posts on Instagram as @naidocweek.
National NAIDOC Week has 64,817 followers on Instagram (64.8K) as of Jul 9, 2026.
National NAIDOC Week's engagement rate is 3.08%, calculated from average likes and comments per post relative to followers.
Posts by National NAIDOC Week average 1,970 likes and 26 comments.
National NAIDOC Week posts about 20 times per week on average.
InstME's audience-quality analysis estimates about 0% of National NAIDOC Week's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
456
Avg Comments
26
Engagement
2.16%
National NAIDOC Week is registered as a business account on Instagram and is verified.
Yes. National NAIDOC Week carries the blue verified badge on Instagram.
A sponsored post from National NAIDOC Week is estimated at $700 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.