MuscleSport, LLC - Bodybuilding & sports media company, includes print & digital magazine, MSTV Roku, app, AM/FM radio #MuscleSportMag @joe_pietaro
Reaching 27.3K followers on Instagram, Muscle Sport Media is a Fitness brand. To date Muscle Sport Media has posted 22,244 times, currently less than one post a week. Posts average 21 likes and 2 comments, an engagement rate of 0.08%.
Musclesportmag's Instagram presence spans 22,244 posts and 27.3K followers, profiling it as a Fitness account.
Musclesportmag has an engagement rate of 0.08%, which is in the bottom quarter (median: 2.04%) for Fitness accounts with 10K–100K followers, based on 6,024 accounts in the InstME index.
The like-to-comment split is roughly 12 to one, indicating an unusually discussion-heavy audience.
In recent weeks Musclesportmag has kept to less than one post per week.
Musclesportmag scores 46/100 on InstME's audience-quality checks, with about 45% of followers flagged low-quality or inactive, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$96–$180
Based on 27.3K followers and a 0.08% engagement rate, a single sponsored post by Musclesportmag is worth an estimated $96–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Musclesportmag | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 2.04% |
| Average likes | 21 | 523 |
| Average comments | 2 | 23 |
| Posts per week | 0.16 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 19, 2026
Muscle Sport Media is a fitness brand on Instagram, with 27.3K followers.
Muscle Sport Media posts on Instagram as @musclesportmag.
Muscle Sport Media has 27,304 followers on Instagram (27.3K) as of Sep 19, 2026.
Muscle Sport Media's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.04%) for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Muscle Sport Media average 21 likes and 2 comments.
Muscle Sport Media posts less than once a week on average.
InstME's audience-quality analysis estimates about 45% of Muscle Sport Media's followers are low-quality or inactive, giving an audience-quality score of 46/100.
Total Posts
22,244
Avg Comments
2
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
81.6K
Engagement
0%
Josiah Novak | Men’s Body Transformation Coach
@josiahfitness
Followers
81.6K
Engagement
0.13%
Muscle Sport Media is registered as a business account on Instagram.
Muscle Sport Media is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 22,244 posts.
A sponsored post from Muscle Sport Media is estimated at $96 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
