@ucf.mbb Director of Content
Outreach This Creator For FreeFollowers
2.2K
Following
1.4K
Total Posts
Engagement Rate
20.5%
Avg Likes
418
Avg Comments
Reaching 2.2K followers on Instagram, Matthew Richards is an Instagram creator. The account has published 59 posts, currently less than one post a week. Typical posts draw 418 likes and 27 comments, putting engagement at 20.5%.
Mrichcreative shows up in the InstME index as a creator account, 2.2K followers, 59 posts.
Mrichcreative's engagement rate of 20.5% places it in the top 11% within the 1K–10K followers cohort tracked by InstME.
The audience comments once per 16 likes on average, an unusually discussion-heavy audience.
Over recent weeks, Mrichcreative has published less than one post per week.
InstME estimates 5% of Mrichcreative's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$30–$56
Based on 2.2K followers and a 20.5% engagement rate, a single sponsored post by Mrichcreative is worth an estimated $30–$56. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Mrichcreative | Cohort median |
|---|---|---|
| Engagement rate | 20.5% | 5.05% |
| Average likes | 418 | 127 |
| Average comments | 27 | 12 |
| Posts per week | 0.56 | 0.26 |
Median values from 177,679 accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Matthew Richards is a Instagram creator on Instagram, with 2.2K followers.
Matthew Richards posts on Instagram as @mrichcreative.
Matthew Richards has 2,170 followers on Instagram (2.2K) as of Jul 14, 2026.
Matthew Richards's engagement rate is 20.5%, calculated from average likes and comments per post relative to followers.
Posts by Matthew Richards average 418 likes and 27 comments.
Matthew Richards posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Matthew Richards's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Matthew Richards is registered as a creator account on Instagram.
A sponsored post from Matthew Richards is estimated at $30 to $56. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
59
27
Posts / Week
0.56
Growth Score
100 / 100
ER Rank
Top 11%
6.5K
Engagement
7.58%
