@mr.backzilla
Explore Coaching CreatorsEmail: LIFETIME NATTY 25y/o DM "SHRED" for coaching The program that built my back⬇️
Outreach This Creator For FreeOn Instagram, Cole Harrison | Online Fitness Coach | Natural Bodybuilder is a Fitness creator with an audience of 240.3K. To date Cole Harrison | Online Fitness Coach | Natural Bodybuilder has posted 199 times, currently less than one post a week. Posts average 21,005 likes and 65 comments, an engagement rate of 8.77%.
Mr.backzilla's Instagram presence spans 199 posts and 240.3K followers, profiling it as a Fitness account.
For Fitness accounts with 100K–1M followers, Mr.backzilla's 8.77% engagement rate is in the top quarter (median: 1.82%), a read from 2,038 accounts in the InstME index.
The audience comments once per 324 likes on average, an audience that mostly engages through likes.
Mr.backzilla's recent cadence works out to less than one post per week.
InstME's checks rate Mr.backzilla's audience 94/100, flagging roughly 5% as low-quality or inactive, a strong signal of genuine reach.
Mr.backzilla follows only 334 accounts while being followed by 240.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,400–$6,200
Based on 240.3K followers and a 8.77% engagement rate, a single sponsored post by Mr.backzilla is worth an estimated $3,400–$6,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mr.backzilla | Cohort median |
|---|---|---|
| Engagement rate | 8.77% | 1.82% |
| Average likes | 21,005 | 4,679 |
| Average comments | 65 | 94 |
| Posts per week | 0.22 | 0.3 |
Median values from 2,038 Fitness accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Cole Harrison | Online Fitness Coach | Natural Bodybuilder is a fitness creator on Instagram, with 240.3K followers.
Cole Harrison | Online Fitness Coach | Natural Bodybuilder posts on Instagram as @mr.backzilla.
Cole Harrison | Online Fitness Coach | Natural Bodybuilder has 240,303 followers on Instagram (240.3K) as of Sep 7, 2026.
Cole Harrison | Online Fitness Coach | Natural Bodybuilder's engagement rate is 8.77%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.82%) for Fitness accounts with 100K–1M followers in the InstME index.
Posts by Cole Harrison | Online Fitness Coach | Natural Bodybuilder average 21,005 likes and 65 comments.
Cole Harrison | Online Fitness Coach | Natural Bodybuilder posts less than once a week on average.
Avg Comments
65
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Engagement
1.01%
InstME's audience-quality analysis estimates about 5% of Cole Harrison | Online Fitness Coach | Natural Bodybuilder's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Cole Harrison | Online Fitness Coach | Natural Bodybuilder is registered as a creator account on Instagram.
Cole Harrison | Online Fitness Coach | Natural Bodybuilder is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 199 posts.
A sponsored post from Cole Harrison | Online Fitness Coach | Natural Bodybuilder is estimated at $3,400 to $6,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
