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Outreach This Creator For FreeMoneysmart runs a verified Government organization brand account based in Australia with 18.9K followers on Instagram. To date Moneysmart has posted 661 times, currently around 2 posts a week. Typical posts draw 68 likes and 16 comments, putting engagement at 0.45%.
The Government organization account Moneysmartau has posted 661 times on Instagram and drawn 18.9K followers.
Moneysmartau lands in the bottom 20% on engagement, 0.45% against the 10K–100K followers cohort.
Followers weigh in with a comment about every 4 likes, an unusually discussion-heavy audience.
Moneysmartau maintains a rhythm of about one post per week.
Audience-quality analysis puts Moneysmartau at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
The account follows just 50 others against 18.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$66–$120
Based on 18.9K followers and a 0.45% engagement rate, a single sponsored post by Moneysmartau is worth an estimated $66–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Government organization
| Metric | Moneysmartau | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 1.45% |
| Average likes | 68 | 339 |
| Average comments | 16 | 18 |
| Posts per week | 1.71 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Moneysmartau | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 0.66% |
| Average likes | 68 | 158 |
| Average comments | 16 | 9 |
| Posts per week | 1.71 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Moneysmart is a verified government organization brand based in Australia on Instagram, with 18.9K followers.
Moneysmart posts on Instagram as @moneysmartau.
Moneysmart has 18,855 followers on Instagram (18.9K) as of Jul 15, 2026.
Moneysmart's engagement rate is 0.45%, calculated from average likes and comments per post relative to followers.
Posts by Moneysmart average 68 likes and 16 comments.
Moneysmart posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Moneysmart's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Moneysmart is registered as a business account on Instagram and is verified.
Moneysmart is categorized as a government organization account in the InstME index, based on the profile's bio and Instagram category across 661 posts.
Total Posts
661
Avg Comments
16
Engagement
12.59%
Moneysmart's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Moneysmart carries the blue verified badge on Instagram.
A sponsored post from Moneysmart is estimated at $66 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
