Official MINI NYC page. Follow to stay up to date on exclusive promos, events & all things MINI. Tag us with #MININYC, we’d ❤️ to see your adventures!
MINI of Manhattan is a verified business account on Instagram based in United States, tracked in the InstME index with 12.3K followers. MINI of Manhattan has shared 2,250 posts to date, currently around 4 posts a week. Typical posts draw 66 likes and 1 comments, putting engagement at 0.55%.
Counting 12.3K followers and 2,250 posts, Mininyc sits in the InstME index as a business account.
At 0.55%, Mininyc's engagement rate is in the bottom 26% relative to accounts with 10K–100K followers.
The comment-to-like ratio works out to one comment per 53 likes, pointing to a healthy amount of conversation.
Mininyc maintains a rhythm of about 4 posts per week.
Audience-quality analysis puts Mininyc at 100/100; roughly 0% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$43–$80
Based on 12.3K followers and a 0.55% engagement rate, a single sponsored post by Mininyc is worth an estimated $43–$80. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Mininyc | Cohort median |
|---|---|---|
| Engagement rate | 0.55% | 1.45% |
| Average likes | 66 | 339 |
| Average comments | 1 | 18 |
| Posts per week | 3.85 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mininyc | Cohort median |
|---|---|---|
| Engagement rate | 0.55% | 0.9% |
| Average likes | 66 | 193 |
| Average comments | 1 | 10 |
| Posts per week | 3.85 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
MINI of Manhattan is a verified Instagram brand based in United States on Instagram, with 12.3K followers.
MINI of Manhattan posts on Instagram as @mininyc.
MINI of Manhattan has 12,273 followers on Instagram (12.3K) as of Jul 10, 2026.
MINI of Manhattan's engagement rate is 0.55%, calculated from average likes and comments per post relative to followers.
Posts by MINI of Manhattan average 66 likes and 1 comments.
MINI of Manhattan posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of MINI of Manhattan's followers are low-quality or inactive, giving an audience-quality score of 100/100.
MINI of Manhattan is registered as a business account on Instagram and is verified.
MINI of Manhattan's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
2,250
Avg Comments
1
Engagement
0.01%
Yes. MINI of Manhattan carries the blue verified badge on Instagram.
A sponsored post from MINI of Manhattan is estimated at $43 to $80. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
