Financial Times columnist; The Art Newspaper; Author of 'Art as an Investment?' and 'The Art Fair Story'
Outreach This Creator For FreeMelanie Gerlis runs an Art creator account with 13.7K followers on Instagram. The account has published 2,197 posts, currently around 4 posts a week. Engagement runs at 1.33%, or about 173 likes and 9 comments per post.
Mgerlis is an Art account on Instagram with 13.7K followers and 2,197 published posts.
Benchmarked against 16,888 Art accounts with 10K–100K followers, Mgerlis posts a 1.33% engagement rate that is below the median of 1.88%.
Comments arrive at about one per 19 likes, a sign of an unusually discussion-heavy audience.
Video posts average 4.7K views, reaching roughly 34% of Mgerlis's follower base per post.
Mgerlis maintains a rhythm of about 4 posts per week.
Audience-quality analysis puts Mgerlis at 94/100; roughly 5% of followers look low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$64–$120
Based on 13.7K followers and a 1.33% engagement rate, a single sponsored post by Mgerlis is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mgerlis | Cohort median |
|---|---|---|
| Engagement rate | 1.33% | 1.88% |
| Average likes | 173 | 419 |
| Average comments | 9 | 25 |
| Posts per week | 3.83 | 0.4 |
Median values from 16,888 Art accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Melanie Gerlis is a art creator on Instagram, with 13.7K followers.
Melanie Gerlis posts on Instagram as @mgerlis.
Melanie Gerlis has 13,731 followers on Instagram (13.7K) as of Jul 13, 2026.
Melanie Gerlis's engagement rate is 1.33%, calculated from average likes and comments per post relative to followers. That is below the median of 1.88% for Art accounts with 10K–100K followers in the InstME index.
Posts by Melanie Gerlis average 173 likes and 9 comments.
Melanie Gerlis posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of Melanie Gerlis's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
2,197
Avg Comments
9
More women than men · mostly 18–34
Typical for Art creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Art
Engagement
5.61%
Melanie Gerlis is registered as a creator account on Instagram.
Melanie Gerlis is categorized as an art account in the InstME index, based on the profile's bio and Instagram category across 2,197 posts.
A sponsored post from Melanie Gerlis is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.