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5.7M
Following
30
Total Posts
Engagement Rate
0.46%
Avg Likes
25,680
Avg Comments
Meta runs a verified business account account based in United States with 5.7M followers on Instagram. Meta has shared 1,597 posts to date, currently around 4 posts a week. Posts average 25,680 likes and 953 comments, an engagement rate of 0.46%.
Meta is a business account whose 1,597 posts have grown a following of 5.7M on Instagram.
Meta averages 25,680 likes and 953 comments per post, roughly one interaction for every 215 of its followers.
One comment lands for every 27 likes, which reads as a healthy amount of conversation.
At 6.1M average views (1.1× followers), Meta's video posts consistently spread beyond the existing audience.
Meta maintains a rhythm of about 4 posts per week.
With 5.7M followers but only 30 accounts followed back, Meta shows the ratio of a well-established account.
Estimated sponsored-post value
$20,000–$37,000
Based on 5.7M followers and a 0.46% engagement rate, a single sponsored post by Meta is worth an estimated $20,000–$37,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Meta | Cohort median |
|---|---|---|
| Engagement rate | 0.46% | 1.02% |
| Average likes | 25,680 | 25,711 |
| Average comments | 953 | 376 |
| Posts per week | 3.65 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Meta | Cohort median |
|---|---|---|
| Engagement rate | 0.46% | 0.81% |
| Average likes | 25,680 | 19,158 |
| Average comments | 953 | 344 |
| Posts per week | 3.65 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Meta is a verified Instagram brand based in United States on Instagram, with 5.7M followers.
Meta has 5,729,311 followers on Instagram (5.7M) as of Aug 11, 2026.
Meta's engagement rate is 0.46%, calculated from average likes and comments per post relative to followers.
Posts by Meta average 25,680 likes and 953 comments.
Meta posts about 4 times per week on average.
Meta is registered as a business account on Instagram and is verified.
Meta's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Meta carries the blue verified badge on Instagram.
A sponsored post from Meta is estimated at $20,000 to $37,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,597
953
Avg Views
6,084,859
Posts / Week
3.65
Growth Score
9.2 / 100
Engagement
1.02%
