Reaching 44.9K followers on Instagram, Merrell Running is a verified Outdoor & Sporting Goods Company brand. The account has published 492 posts, currently less than one post a week. Posts average 461 likes and 19 comments, an engagement rate of 1.07%.
With 44.9K followers across 492 posts, Merrellrunning is one of the Outdoor & Sporting Goods Company accounts tracked in the InstME index.
For accounts with 10K–100K followers, Merrellrunning's 1.07% engagement rate reads as in the bottom 28% in the InstME index.
The audience comments once per 24 likes on average, a healthy amount of conversation.
In recent weeks Merrellrunning has kept to less than one post per week.
Merrellrunning scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Merrellrunning keeps its following list short (278) relative to 44.9K followers, as established creators and brands tend to.
Estimated sponsored-post value
$170–$310
Based on 44.9K followers and a 1.07% engagement rate, a single sponsored post by Merrellrunning is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Merrellrunning | Cohort median |
|---|---|---|
| Engagement rate | 1.07% | 1.45% |
| Average likes | 461 | 339 |
| Average comments | 19 | 18 |
| Posts per week | 0.53 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Merrell Running is a verified outdoor & sporting goods company brand on Instagram, with 44.9K followers.
Merrell Running posts on Instagram as @merrellrunning.
Merrell Running has 44,942 followers on Instagram (44.9K) as of Jul 16, 2026.
Merrell Running's engagement rate is 1.07%, calculated from average likes and comments per post relative to followers.
Posts by Merrell Running average 461 likes and 19 comments.
Merrell Running posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Merrell Running's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Merrell Running is registered as a business account on Instagram and is verified.
Merrell Running is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 492 posts.
Total Posts
492
Avg Comments
19
Engagement
0.36%
Yes. Merrell Running carries the blue verified badge on Instagram.
A sponsored post from Merrell Running is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
