Neighborhood bakery serving up regional grains. 🌈🌾 @beardfoundation finalist 2023 OPEN WED-Sun 9am-3pm
Followers
31.2K
Following
733
Total Posts
Engagement Rate
0.7%
Avg Likes
209
Avg Comments
Mel The Bakery runs a verified Bakery brand account with 31.2K followers on Instagram. Mel The Bakery has shared 134 posts to date, currently less than one post a week. Posts average 209 likes and 9 comments, an engagement rate of 0.7%.
As a Bakery account, Melthebakery reaches 31.2K followers on Instagram across 134 published posts.
Across recent posts, Melthebakery picks up 209 likes and 9 comments on average, one interaction per 143 followers.
The comment-to-like ratio works out to one comment per 22 likes, pointing to a healthy amount of conversation.
Melthebakery maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$110–$200
Based on 31.2K followers and a 0.7% engagement rate, a single sponsored post by Melthebakery is worth an estimated $110–$200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Bakery
| Metric | Melthebakery | Cohort median |
|---|---|---|
| Engagement rate | 0.7% | 1.45% |
| Average likes | 209 | 339 |
| Average comments | 9 | 18 |
| Posts per week | 0.27 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Mel The Bakery is a verified bakery brand on Instagram, with 31.2K followers.
Mel The Bakery posts on Instagram as @melthebakery.
Mel The Bakery has 31,247 followers on Instagram (31.2K) as of Jul 12, 2026.
Mel The Bakery's engagement rate is 0.7%, calculated from average likes and comments per post relative to followers.
Posts by Mel The Bakery average 209 likes and 9 comments.
Mel The Bakery posts less than once a week on average.
Mel The Bakery is registered as a business account on Instagram and is verified.
Mel The Bakery is categorized as a bakery account in the InstME index, based on the profile's bio and Instagram category across 134 posts.
Yes. Mel The Bakery carries the blue verified badge on Instagram.
134
9
Posts / Week
0.27
Growth Score
14 / 100
Follower Ratio
42.6×
Engagement
1.05%
A sponsored post from Mel The Bakery is estimated at $110 to $200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
