The official Instagram account of Melbourne Airport (MEL).
Outreach This Creator For FreeFollowers
47.5K
Following
291
Total Posts
Engagement Rate
0.45%
Avg Likes
201
Avg Comments
Reaching 47.5K followers on Instagram, Melbourne Airport Official is a business account based in Australia. To date Melbourne Airport Official has posted 2,530 times, currently around 5 posts a week. Posts average 201 likes and 11 comments, an engagement rate of 0.45%.
Tracked in the InstME index, Melbourneairportau is a business account with 47.5K followers and a back catalogue of 2,530 posts.
Melbourneairportau's posts draw around 201 likes and 11 comments each, close to one interaction for every 225 followers.
At one comment per 19 likes, the ratio points to an unusually discussion-heavy audience.
Melbourneairportau keeps a posting cadence of about 5 posts per week.
Melbourneairportau keeps its following list short (291) relative to 47.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$170–$310
Based on 47.5K followers and a 0.45% engagement rate, a single sponsored post by Melbourneairportau is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Melbourneairportau | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 1.45% |
| Average likes | 201 | 339 |
| Average comments | 11 | 18 |
| Posts per week | 5.28 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Melbourneairportau | Cohort median |
|---|---|---|
| Engagement rate | 0.45% | 0.66% |
| Average likes | 201 | 158 |
| Average comments | 11 | 9 |
| Posts per week | 5.28 | 0.9 |
Median values from 2,022 accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
Melbourne Airport Official is a Instagram brand based in Australia on Instagram, with 47.5K followers.
Melbourne Airport Official posts on Instagram as @melbourneairportau.
Melbourne Airport Official has 47,466 followers on Instagram (47.5K) as of Jul 15, 2026.
Melbourne Airport Official's engagement rate is 0.45%, calculated from average likes and comments per post relative to followers.
Posts by Melbourne Airport Official average 201 likes and 11 comments.
Melbourne Airport Official posts about 5 times per week on average.
Melbourne Airport Official is registered as a business account on Instagram.
Melbourne Airport Official's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,530
11
Posts / Week
5.28
Growth Score
9 / 100
Follower Ratio
163.1×
Engagement
0.41%
A sponsored post from Melbourne Airport Official is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
